marketing statistics
Online STATISTICS
50% of all mobile searches are conducted in hopes of finding local results, and 61% of those searches result in a purchase. (Search engine watch)
On average, we conduct 12 billion searches per month on the web in the United States. (Comscore, July 2014)
61% of global Internet users research products online. (Interconnected World: Shopping and Personal Finance, 2012)
46% of people read blogs more than once a day. (HubSpot Science of Blogging, 2010)
36% of all marketers have found a customer via Twitter in 2013. (HubSpot state of Inbound, 2013)
54% of consumers believe that it is easier to find information on mobile optimized sites.
43% of Marketers have found a customer through LinkedIn in 2013. (HubSpot State of Inbound, 2013)
60% of all organic clicks go to the organic top 3 search results. (Busines2community)
44% of online shoppers begin by using a search engine. (Interconnected World: Shopping and Personal Finance, 2012)
86% of consumers stated that using a search allowerd them to learn something new or important that helped him/her increase his/her knowledge. (Pew Research Center, Search Engine Use 2012)
As of January 2012, American users spent an average of 3.3 minutes on Google+. (eMarketer)
27% of consumers will leeave a site if it is not mobile optimized. (ExactTarget, 2014 Mobile Behaviour Report
Content marketing generates 3 times as many leads as traditional outbound marketing, but costs 62% less. (Demand Metric)